Advertise
Each year we print 5,000 festival programs providing advertisers a way to reach thousands of affluent customers for their products and services. Many of our programs end up on the coffee tables of our attendees reaching even more potential customers. Become an advertiser and impress this exclusive customer.
Our Audience
Our 2009 attendee survey shows that our festival reaches an exclusive audience and one of the most sought after in the region.
• 70% of our attendees are part- or full-time residents of the Lake Tahoe area
• 61% have annual incomes of over $100,000
• 34% over $150,000
• 93% are age 45+
• 73% have Bachelor’s degree or higher
• 88% stayed in Truckee, West and North Shore
• 56% attended 2 or more concerts in 2009
